Selected work
Work
Real platforms and products we design, build, test and run: House of Estila, Ask Estila and our AI and automation work, plus earlier client projects.
Case studies
Real platforms, real products.
Real platforms and products we design, build, test and run: House of Estila, Ask Estila and our AI and automation work, plus earlier client projects.

Trade platform
House of Estila
A trade platform bringing together a large product catalogue, designer memberships, restricted pricing, product discovery, a showroom and events. Studio Estila's experience spans the commerce platform and the operations around it.
- Drupal Commerce
- Algolia
- GoHighLevel
- AI tool calling
- Structured product search
- Model fallback
- Business integrations
AI product
Ask Estila
A production AI product for conversational product discovery, structured search, comparisons and recommendations, connected to the House of Estila ecosystem.
Explore this work- GoHighLevel
- n8n
- OpenClaw
- AI providers
Business automation
AI and Business Automation
Experience across CRM pipelines, workflow automation, booking journeys and AI-assisted operations, using GoHighLevel, n8n and OpenClaw.
Explore this workFurther work
Selected client stories.
Smaller engagements that show the same care applied to brand, content and ecommerce.

Independent jewellery and design brand.
Black and Sigi
Studio Estila helped shape clearer brand communication, website presentation and digital direction for a more confident online presence.
Explore this work
Interiors and design-led brand.
Roome London
Studio Estila helped shape a clearer digital presentation, with website, content and trade considerations brought into the support plan.
Explore this workAlso
Project breadth.
Earlier creative and digital work, kept visible without overstating it.
Samantha Goodhew Design and Linen and Silk: current project references.
Fashion and editorial photoshoots, brand consultancy and identity, interior design studio and Saltwater Beach Cafe website development.
Lookbooks, ESTILA magazine and book production, campaign concepts, graphics and illustration support.
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